Marketyro Tools
Clean tracking. Clear reporting.

UTM + GA4 Tools

Build UTMs that stay consistent, clean tracking params from links, and generate GA4 event names that don’t break rules.

UTM Builder

Presets + naming guardrails + copy-ready URL.

Auto-format: lowercase + underscores
Examples: google, facebook, instagram, hubspot
Examples: cpc, paid_social, email, social, referral
Tip: keep it stable so GA4 stays readable.
Use when you have multiple creatives.
Often used for keyword themes or segments.
Generated URL
Enter a valid URL to generate your tracking link.

UTM variations people actually use

Click an example to apply it to the form.

Tip that saves you pain later: Don’t mix mediums like paid-social, paid_social, paidsocial. Pick one and stick with it.

Next: Clean the URL before sharing

Remove UTMs and click IDs when you want a clean link.

Next: Keep GA4 events consistent

UTMs tell you where traffic came from. Events tell you what people did.

UTM Cleaner

Removes UTMs + common click IDs while keeping normal query params.

Keeps hash + normal params
Clean URL
Paste a valid URL to see the cleaned version.
Removed parameters
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GA4 Event Helper

Pick a goal → get a clean event name + suggested parameters.

Validator included
Copy-ready JSON

        


        

          If events don’t show up:
          Check firing (preview + DebugView), property selection, filters (internal traffic), delays, and naming consistency.